Graphic Design And The Creative Process

DCWEEK, a week-long festival in the nation’s capital, focused on bringing together designers, developers,¬†entrepreneurs, and social innovators to learn, hang, and geek out with each other. ¬†Over 10,000 attendees took part in hackathons, workshops, sessions and a core conference.

Long before the first session started, the design team of Zach Goodwin and Lauren Kerwell of iStragegy Labs began the graphic design development for DCWEEK 2011. ¬†Here they talk about the graphic desing process for this year’s conference that was meant to have a little bit of something for everyone.