Recently I spoke to a group of local area students on how to prepare for a video production shoot.  My presentation was part of Women in Film and Video’s (WIFV) Image Makers Program.  The program is WIFV’s community outreach initiative for metro area high school students. It was created in 1997 to teach local youth about film and video production while also helping deserving nonprofit organizations.  During their time in the program, the Image Makers participants learn how to interface with clients, brainstorm, write, produce and direct a 30-second public service announcement (PSA) for broadcast distribution. These PSAs are made for up to three deserving nonprofit organizations each year.  

My colleague and friend, Yolanda Arrington, a board member for WIFV asked me to come back for a return visit to speak to the students.  In preparation for their upcoming field shoot, I shared with the students some tips for preparing for a field production shoot.


The Image Makers Program is operated through the tireless volunteer efforts of WIFV members. These professionals lend their time and ability each Saturday morning for up to 10 weeks.  Yolanda spoke to me about her role in the program and the process for selecting students for the 2011 program.

See the WIFV You Tube Channel for previously produced PSAs and check back later for the 2011 upcoming PSA productions. 



  1. Thanks Andre!!! Coming from you that meas a lot! Video is one of the best ways to tell a story. Let’s plan to chat about it for sure.

  2. Is there nothing you can’t do Danielle? 😀 This is fantastic. Part of one of my ideas around improving public health has to do with video and I need to get my chops up on how to do this stuff. Maybe we can chat in Austin about this!

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